ConversBank
Modern banking website redesign balancing comprehensive financial information with intuitive navigation and professional aesthetic.
Client
ConversBank operates as a universal bank founded in 2006, ranking 51st among 176 Ukrainian banks by total assets. The institution provides retail and corporate banking services, investment banking, and interbank transaction capabilities.
Task
The objective centered on strengthening client relationships through modernization, emphasizing speed, convenience, and profitability. Data organization required logical segmentation to enable efficient user navigation, with primary service selection available directly from the main menu alongside contextual sub-sections.
Result
The redesigned website employs "classic banking austerity"—prioritizing informational density while minimizing distraction. Design inspiration originated from the bank's logo bubble, replicated throughout interface elements. Visual hierarchy emphasizes dynamic banner imagery on each page. The platform integrates private and corporate client resources, operational information, live currency exchange rates, and calculators for credit and deposit products, reducing external information dependency. Active banners comprise the concluding section.
