MODAbar
Online fashion store with intuitive interface matching the brand's 'Stylish - not so expensive' ethos.
Client
Internet-shop «MODA bar» has served customers for 10 years, offering fashion and quality clothing at affordable prices. Their catalog features men's and women's apparel in casual styles reflecting international trends, sourced from China and Turkey, with weekly collection updates available for wholesale and retail.
Task
Create an e-commerce website combining intuitive interface and easy navigation. The design needed to reflect the customer's brand philosophy while maintaining functionality accessible to all users, showcasing product variety and enabling direct ordering.
Result
The site employs a saturated purple-brown color palette with rhombic patterned substrate featuring graduated colors and golden floral ornaments. It provides both vertical and horizontal navigation, category search, and model number lookup suitable for retail and wholesale customers, with stock and special offers displayed on the homepage.
Features
The main menu uses incrementally separated elements for visual clarity. Each product includes description and illustration on contrasting backgrounds. The shopping cart displays order details, pricing with applicable discounts and stock information, purchase options, and delivery method selection.
